Business students from the University of Wolverhampton were given a special tour of Jaguar Land Rover’s Engine Manufacturing Centre (‘EMC’) as part of a marketing project.
The students are currently working on a module management case study about Jaguar’s first electric car, so were invited to the £1billion facility at the i54 Business Park in Wolverhampton for a tour.
It was the students’ first visit to the site, which was opened by HRH The Queen in October 2014.
Module Leader Dr Roy Broad said: “We are fortunate to have the EMC on our doorstep and the opportunity to see a world-class manufacturing facility operating is extremely beneficial for our students.
“This is part of a wider collaboration with Jaguar Land Rover bringing the automotive industry and the University closer together in real-time projects where the students are learning with market leading organisations to develop business solutions.”
Masters of Business Administration (MBA) student Tracey Lockley said: “This was my first visit to the facility and it was impressively clean and modern. It looked very organised, with lots of automated processes but still values the contribution made by the staff, who are all involved with improving efficiency.”
MBA students studying on both a full and part-time basis visited the facility in two groups as part of their coursework, which also involves meeting industry leaders and guest speakers involved with marketing management.
For more information about business courses at the University, visit: www.wlv.ac.uk/foss
Picture courtesy of Jaguar Land Rover: University of Wolverhampton Business students at the Jaguar Land Rover Engine Manufacturing Centre, Wolverhampton.
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